Product Overview

VIEW DEMO "The Good to Great Experience" is a comprehensive faculty-edition multimedia teaching tool in which Jim Collins explores the eight principles of greatness identified in his international best seller Good to Great: Why Some Companies Make the Leap ... And Others Don't. In 54 video segments, Collins explains those principles, which he identified over a five-year exploration of 11 companies that made successful transitions from good results to sustained great results. Collins offers his insights on eight universal principles of greatness: "Level 5 Leadership"; "First Who ... Then What"; "Confront the Brutal Facts"; "The Hedgehog Concept"; "Culture of Discipline"; "The Flywheel"; "Clock-Building, Not Time-Telling"; and "Preserve the Core and Stimulate Progress." This interactive program can be used in courses in management, organizational behavior, strategy, and entrepreneurship and is appropriate for BBA, MBA, and executive audiences. While the program challenges intuitive assumptions about leadership, discipline, change, motivation, action, and the essence of greatness, "The Good-to-Great Experience" truly is the next best thing to having Collins himself in your classroom. A teaching note is available to registered faculty. NOTE: This product is available to accredited academic institutions only. Please contact Darden Business Publishing to learn about available discount pricing for your school.