Bond Trader is a simulation designed to help students experience the dynamics of financial market behavior by putting them in a simple simulated securities market. Bond Trader serves as an engaging introduction and powerful illustration of such foundational themes as time value of money, equilibrium-required return, the yield curve, market efficiency and the pricing of information, financial subst
Simulation abstract
Using perceptual maps, students make decisions about launching new products in the context of impending market competition. Groups of six players compete in the launch of a new or enhanced product by positioning their brand at an ideal place in the market. Decisions are made in real time, and costs are incurred with positioning changes. Launching new products into new or established markets provid
Bond Trader is a simulation designed to help students experience the dynamics of financial market behavior by putting them in a simple simulated securities market. Bond Trader serves as an engaging introduction and powerful illustration of such foundational themes as time value of money, equilibrium-required return, the yield curve, market efficiency and the pricing of information, financial subst
Bond Trader is a simulation designed to help students experience the dynamics of financial market behavior by putting them in a simple simulated securities market. Bond Trader serves as an engaging introduction and powerful illustration of such foundational themes as time value of money, equilibrium-required return, the yield curve, market efficiency and the pricing of information, financial subst
Bond Trader is a simulation designed to help students experience the dynamics of financial market behavior by putting them in a simple simulated securities market. Bond Trader serves as an engaging introduction and powerful illustration of such foundational themes as time value of money, equilibrium-required return, the yield curve, market efficiency and the pricing of information, financial subst