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- Giving Voice To Values
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- Business-Government Relations
- Diversity Management and Leveraging Difference
- Entrepreneurship and Innovation
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- Ethics
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- Global Economies and Markets
- Leadership and Organizational Behavior
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- Giving Voice To Values
- Decision Analysis
- Case Method
- Economics
- Business
- Business-Government Relations
- Diversity Management and Leveraging Difference
- Entrepreneurship and Innovation
- Environment and Sustainability
- Ethics
- Finance
- Accounting & Control
- Global Economies and Markets
- Leadership and Organizational Behavior
- Management Communications
- Management Science
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- Negotiations
- Nonprofit Organizations
- Operations Management
- Pedagogy and Higher Administration
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- Strategy
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The Body Shop International Plc 2001: An Introduction to Fin...
Bruner, Robert F.;
Conroy, Robert M.;
Shank, Susan;
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Overview
In this case the student is cast into the role of adviser to Anita Roddick, the managing director of The Body Shop. The student must prepare a three-year forecast of the firm's income statement and balance sheet. The case is intended to provide a first-time introduction to percentage-of-sales forecasting and walks the student through the preparation of a simplified forecast, first using pencil and paper, then a spreadsheet program on the personal computer. The case emphasizes the importance of being able to talk plainly about one's financial forecast and the insights that are of use to the general manager.
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Learning Objectives