Format | Price | Quantity | Select |
---|
This series of cases (see also the A [UVA-OB-0628], B [UVA-OB-0629], and D [UVA-OB-0631] cases) continues the story of the Stewart-Glapat Corporation (see UVA-OB-0348 through UVA-OB-0352) with the description of a serious competitive challenge issued by a huge European firm in the early 1990s. The C case outlines Mr. Stewart's reluctant decision to begin competing on price and how he goes about it.