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simulation page

Magnus, Inc.
Landel, Robert D.; Gale, Christopher; Mueller, Laurence G. Case OM-0906 / Published April 26, 2000
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Product Overview

This case and the ithink simulation model focuses on how senior management decision policies could be causing the company's financial problems. After considerable restructuring of manufacturing operations, the firm continued its mediocre financial performance. The students use a systems model to redesign pricing policies by including leadtime, margin, and share-of-market information. The model is available with the ithink software from High Performance Systems, Inc.




  • Videos List

  • Overview

    This case and the ithink simulation model focuses on how senior management decision policies could be causing the company's financial problems. After considerable restructuring of manufacturing operations, the firm continued its mediocre financial performance. The students use a systems model to redesign pricing policies by including leadtime, margin, and share-of-market information. The model is available with the ithink software from High Performance Systems, Inc.

  • Learning Objectives